During the ideate phase I brainstormed to come up with solutions that could solve the user problem that I defined in the previous phases.
I started with writing down all my ideas on paper and that I clustered them in concepts. I then made mood boards and a short description for each concept.
After that I chose the three concepts that would be the best solution for the user based on the user problem and the results from my research. I created detailed descriptions for each of these three concepts and showed them to my target audience.
I also consulted my minor teacher and I created a swot analysis to choose the best idea